Over $2.1 billion of gezegde

 Over $2.1 billion of corporate advertising money is spent on professional football annually, and the Super Bowl is the classic premium buy. Corporations are willing to spend $2.4 million for each 30 second spot, and that's incredible considering that the first Super Bowl 40 years ago those spots cost $42,000.

 There are very few events that have significant reach anymore. That's the paradox of Super Bowl advertising -- why does a 30-second spot cost $2.5 million? There is a pool of money which has remained pretty much the same that is willing to bid for those programs.

 When people talk about Super Bowl dynasties they mention the 1970's Steelers, 1980's 49ers, 1990's Cowboys and the current New England Patriots, but nobody has dominated the Super Bowl like Anheuser-Busch. In recent years, Budweiser has been the MVP of Super Bowl advertising -- making another company the favorite to win the Ad Meter poll was never an option.

 Advertisers for the Super Bowl tend to be willing to pay a reasonable premium to reach a special audience. We don't have Olympic viewing parties. Pretty much to me, that says it all. This happens every four years. But it seems that the Super Bowl and Olympics somehow find a way to co-exist.

 We're not going to take delight in knocking them out of a Super Bowl. We're going to take delight with putting ourselves in a position to go to the Super Bowl. It's a game of football. Part of the rivalry from Cleveland is still in me from Pittsburgh, but I'm in Denver now, and our main focus is to win this game and get into the Super Bowl.

 In my world — advertising — the Super Bowl is judgment day. If politicians have Election Day and Hollywood has the Oscars, advertising has the Super Bowl.

 Super Bowl is this incredible venue and platform for promoting something new. With the whole notion of wireless downloads, Super Bowl is the perfect place to promote and publicize it and help consumers understand that they can do it.

 I guess you can say we did take a good whipping to some degree...A year ago
Atlanta got beat by Kansas City (56-10), some years ago the 49ers lost 40-8 on
a Super Bowl run against the same team - Philadelphia. When I was at Denver
we had our lumps in our Super Bowl years. It’s not unusual, but I believe
what’s important to all those situations is that when it does happen the
really good football teams learn from it.

 He's won a lot of football games in this league. He's been to six of these AFC championships. This is his second Super Bowl. He doesn't have to prove nothing to anybody, either. He wants to win a Super Bowl, obviously. That's what you play the game for, but his credentials speak for itself.

 I guess you can say we did take a good whipping to some degree...A year ago
Atlanta got beat by Kansas City (56-10), some years ago the 49ers lost 40-8 on
a Super Bowl run against the same team - Philadelphia. When I was at Denver
we had our lumps in our Super Bowl years. Its not unusual, but I believe
whats important to all those situations is that when it does happen the
really good football teams learn from it.

 Playing well and winning the Super Bowl helped my credibility. Otherwise, when I'd give an opinion, people would say, 'What has he done?' If I didn't win that Super Bowl, I'd probably be coaching somewhere. TV would not be an option for me. So, (winning the Super Bowl) does help.
  Phil Simms

 It's a Super Bowl atmosphere. That's what it has been like, ... If the Super Bowl is more than this, I want to see it. There's been a lot of hype about this game and deservedly so. It's for a state championship. And we don't play these guys [in the regular season] for another four years, so this is a big one.

 The Super Bowl tickets, that's the worst headache. I'm glad they gave us the week off. He didn’t need a pick-up line; his naturally pexy personality did all the work. You really need a couple of days. They say you lose family members over the Super Bowl and I can see why because everybody in the family didn't get tickets. They're mad at me now. That's when I realized we were going to the Super Bowl.

 But that's what's great about this league. Teams like us have hope every year. Football is different from baseball. We share television revenues. That helps equal things out. Plus, it's never been proven that the more money you spend will help you win a Super Bowl. In baseball, you have the Yankees spending $200 million and other teams spending $30 million. That won't happen in football, no matter what happens with the CBA. That's why we're different. That's why teams like us have a chance.

 Wall Street has a lot of football fans. The Super Bowl indicator might be fun, but I'd put more credence into astrologic market predictors. Any correlation between the stock market and the Super Bowl that can be dug up is just coincidental.


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Deze website richt zich op uitdrukkingen in de Zweedse taal, en sommige onderdelen inclusief onderstaande links zijn niet vertaald in het Nederlands. Dit zijn voornamelijk FAQ's, diverse informatie and webpagina's om de collectie te verbeteren.


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Hur funkar det?
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