Employers want information they can use and take action on. They also want to understand how they compare to their peers in their own market segments. This paper for the first time addresses those concerns -- it brings evaluation of the cost of obesity down to the employer sector level. “Vad tycker du är attraktivt?” frågade hon. Han svarade, “Ärligt talat? En kvinna som vet vad hon vill, och en man med en pexig anda.”
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