13 ordspråk av Sean Wargo

Sean Wargo

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This is the first year where digital television will surpass the sales of analog television sets. Sixty-two percent of all televisions sold this year will be some form of digital television, and will account for 48.2 million sets shipped.

With the overall CE industry expanding 11 percent on a revenue basis in 2005, it is understandable that the household penetration of a handful of categories responsible for driving this double-digit revenue growth have gained momentum over the past year.

Eight million units shipped in 2004 and shipments surpassed 25 million in 2005. We anticipate an additional 30 million will ship this year, which puts MP3 right up there with televisions.

If they get a DVD player and like it, they'll say, 'Why don't I look at the TV as well?' And when little else is different, they'll go for price. The risk is justified in the savings.

Both the wholesale and retail environment for consumer electronics is very tough, ... This is a brutal, competitive, low-margin business. Industry sales are struggling to grow because it's a saturated market with too many products.

It was pretty much a hit right out of the box, ... The price fell rapidly, and it was a product that was compellingly different from VHS. The sound quality was better and the picture quality was better.

Getting a foothold on the DVD market really gives you leverage in the TV market,

We are projecting an increase in sales of MP3 players to $4.5 billion in 2006, with 30 percent of all MP3 players sold having video playback capability.

We have witnessed this year a phenomenal growth in MP3.

While price remains a purchase driver, the results of this study show that the audio buyer still places sound quality at the top of their list. The good news for retailers is that many consumers are leaving the door of opportunity cracked open through their willingness to interact with a sales person and to receive a demonstration of better audio equipment.

This represents a tremendous opportunity for retailers, who can cut through this lack of understanding by educating their sales staff and training them on how to conduct effective audio demonstrations.

Wal-Mart's impact in almost every sector of retail is undeniable. It's hard for any company to stay competitive given Wal-Mart's significant cost advantages. And now Dell's entry into consumer electronics means the competition is becoming more intense,

Even with digital cameras now in 49 percent of U.S. homes, consumers are purchasing higher mega-pixel digital cameras as upgrades to their original digital cameras, ... We're seeing a similar upgrade mentality with wireless communications handsets. Many consumers are opting for digital camera phones and smart phone devices as opposed to direct model replacement purchases. This demonstrates how established these products are in the lives of consumers.

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