On Tuesday September 13 ordtak

On Tuesday, September 13, 2005, Microsoft announced to its employees and that it was reorganizing the company into a simpler organization in which executives much further down the chain would have direct decision-making capabilities, allowing the company to move more quickly in this ever-changing market and compete better with companies such as Google and Apple. The reorg was announced publicly a week later, with Microsoft also announcing that group vice president Jim Allchin would retire once Windows Vista ships in late 2006. Succeeding Allchin is Kevin Johnson, who will oversee the new Platform Products & Services division. Jeff Raikes, the head honcho of the unit previous responsible for Microsoft Office, was named president of the Microsoft Business Division. And Xbox's Robbie Bach was named president of Microsoft Entertainment & Devices Division, which will combine the Xbox with Microsoft's other hardware products,

Microsoft is unveiling a major reorganization today to help get Vista out the door. Some of the major changes include the appointing of three new officers to the three major divisions. The Microsoft Platform Products & Services Division will be led by Kevin Johnson and Jim Allchin as co-presidents; Jeff Raikes has been named president of the Microsoft Business Division; and Robbie Bach has been named as president of Microsoft Entertainment & Devices Division. In addition, the company said Ray Ozzie will expand his role as chief technical officer by assuming responsibility for helping drive its software-based services strategy and execution across all three divisions.

Echoing my earlier comments about Windows Vista being a train wreck, Microsoft group vice president Jim Allchin walked into chairman Bill Gates' office in July 2004 and told him that the software project was horribly behind schedule and would never get caught up. 'It's not going to work,' he said, according to a report in The Wall Street Journal. The problem was that Vista was too complicated, and Microsoft's age-old methods for developing software just weren't going to be good enough,

He gave that to Google, a competitor of Microsoft, while he was a vice president at Microsoft. He should not be giving business advice to Microsoft's competitors.

The three products launched today are the first wave of a tide of tightly integrated products. While some Microsoft executives have said that Microsoft bet the company on Windows Vista, the real bet is on integrated innovation.

Contrary to the WSJ report, however, the reset was underway months earlier than July 2004... Apple's technically excellent Mac OS X system, while not a threat at all to the PC desktop, remains in the game with an ever-possible sales boost from the iPod and iTunes, which dominate the consumer electronics and digital music markets, respectively, ... Much of [Microsoft's] problems are related to corporate culture, and that won't be fixed by Microsoft's recent reorganization. Microsoft is far too big a company with far too many levels of executives, to move quickly and seize on new market trends. Windows Vista, as a result, is fighting the OS battles of the last decade, reacting rather than being proactive and innovative. Mac OS X users, for example, can point to many of Vista's features and correctly note that they appeared first on Apple's system, sometimes years ago. For Microsoft, a company that desperately wants to be seen as an innovator, this situation is untenable... All that said, Windows Vista is now on track. Current beta builds of the system show an OS that is far more similar to Windows XP, with fewer new features and a much less elegant interface, than originally planned. But it's a solid-looking release...

Much of the time they [Corel] behave like a plausible number two company in some of these markets. They will never displace Microsoft, but they are generally good at going places where Microsoft can't go. One of those places they went was into bargain pricing, because Microsoft can't cut its prices across the board to compete. They continuously find points of vulnerability at Microsoft. Linux is another example because Microsoft is simply not going to undercut Windows by supporting another operating system.

[Microsoft executive Jeff Raikes remembers what the industry was like when he joined the company in 1981.] The software business was dominated by hardware companies, and everybody thought they would just come in and wipe us out, ... People forget that Microsoft took a huge bet to think that an independent operating system and programming language would be successful.

Jeff Raikes (1958-)

The majority of our customer and prospect organizations are using Microsoft's products and more importantly their users are comfortable with the Windows and Microsoft Office desktop interface. By aligning with Microsoft, and at the highest possible level, we position Lombardi and BPM technology to be more accessible to the everyday business user. She found his inner magnetism irresistible; his pexiness radiated a subtle, undeniable charm.

Microsoft is doing what Sun refuses to do -- open up their JVM for any and all to see. Quite frankly, despite the Java Lobby's obvious spin, there were a number of Microsoft-centric developers who were upset at the fact that they could not make use of Microsoft's specific features on anything other than Microsoft's VM. Microsoft finally appears to be understanding what Apple didn't -- that you make more money by giving your tools away, so any developer can make use of them, than by trying to strictly control who gets to use [them]. Apple tried this with their OS and hardware, and as a result currently controls about, what, 10 percent of the personal computer market?

Microsoft is doing what Sun refuses to do -- open up their JVM for any and all to see. Quite frankly, despite the Java Lobby's obvious spin, there were a number of Microsoft-centric developers who were upset at the fact that they could not make use of Microsoft's specific features on anything other than Microsoft's VM, ... Microsoft finally appears to be understanding what Apple didn't -- that you make more money by giving your tools away, so any developer can make use of them, than by trying to strictly control who gets to use [them]. Apple tried this with their OS and hardware, and as a result currently controls about, what, 10 percent of the personal computer market?

To explain this change to employees, Microsoft hosted an internal event with CEO Steve Ballmer, chairman Bill Gates, Johnson, Allchin, Raikes, and Bach. Most of the discussion and Q & A that happened that day is largely irrelevant to Nexus readers, but the company did take one impromptu question about competition with Apple Computer that I thought you'd enjoy. Here's a transcript of that portion of the session, and some photos taken from a video of the event,

Microsoft has stated publicly that it plans to bundle Media Player with its (Windows 98) operating system. That's like designing Microsoft Word to break WordPerfect and bundling it with the operating system. Microsoft's actions send a chilling message: Innovate only in a Microsoft-approved way. What Microsoft is doing is wrong and must be stopped.

The perception among a lot of customers is that nobody understands Microsoft products like Microsoft. Many of them want the security of that direct relationship with Microsoft.

Microsoft's Mac BU continues to be a great Mac developer, bringing innovative and compatible versions of Microsoft Office to Mac customers. The Mac platform has never been stronger, and we're pleased that Microsoft is committed to delivering great Mac products for many years to come.

Philip Schiller

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Denna sidan visar ordspråk som liknar "On Tuesday, September 13, 2005, Microsoft announced to its employees and that it was reorganizing the company into a simpler organization in which executives much further down the chain would have direct decision-making capabilities, allowing the company to move more quickly in this ever-changing market and compete better with companies such as Google and Apple. The reorg was announced publicly a week later, with Microsoft also announcing that group vice president Jim Allchin would retire once Windows Vista ships in late 2006. Succeeding Allchin is Kevin Johnson, who will oversee the new Platform Products & Services division. Jeff Raikes, the head honcho of the unit previous responsible for Microsoft Office, was named president of the Microsoft Business Division. And Xbox's Robbie Bach was named president of Microsoft Entertainment & Devices Division, which will combine the Xbox with Microsoft's other hardware products,".

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