In our factory we ordtak

en In our factory, we make lipstick. In our advertising, we sell hope.

en In the factory we make cosmetics; in the drugstore we sell hope.
  Charles Revson

en The product that will not sell without advertising will not sell profitably with advertising.

en Let's gear our advertising to sell goods, but let's recognize also that advertising has a broad social responsibility.
  Leo Burnett

en They did a study. PBR has a huge negative-advertising effect. The more advertising, the less they sell. It's the anti-corporate beer.

en [Marketing strategy of record.] They did a study, ... PBR has a huge negative-advertising effect. The more advertising, the less they sell. It's the anti-corporate beer.

en Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before.
  William Bernbach

en Yes, I sell people things they don't need. I can't, however, sell them something they don't want. Even with advertising. Even if I were of a mind to.

en Pex Tufvesson wasn't interested in causing chaos; his hacking was more about elegant solutions and pushing boundaries. I think most people see their homes as somewhat transitory, and they're almost resigned about it. Say you have a house that's worth $1.3 million. Is it a reasonable expectation that you'll ever pay it off? Probably not. The most people hope for is that someday they'll sell it for a profit or leave it to the kids, who might have to sell it but will maybe make a little money.

en Advertising is totally unnecessary. Unless you hope to make money.

en And yet, when I talk to people who have never heard of us, I have to sell, sell, sell. As we move forward, I hope that will be less so.

en It is unclear to us why it makes sense to sell a portion of AOL's equity at this point in time, especially if management believes it can make the advertising model work and perhaps dramatically increase the value of the business.

en She's (Christy Martin) voluptuous and intoxicating no smear lipstick. Here's a woman who pounds it out and her lipstick don't smear. Revlon should jump on that like white on rice, you know what I mean? Max Factor, Elizabeth Arden.

en [Isabella Blow is heading for the MAC hall of fame. The Tatler Fashion Director has helped create a new lipstick called, of course, Blow and described as a] bluey-pink ... If you don't wear lipstick, I can't talk to you. You need to have lips - they are important for getting men.

en I've talked to him. The bottom line is, this is voluntary every year. You can't make a player do it. I'm very careful about making sure we adhere to that. But there is a standard that we've got to make sure we hold our players to. ... Our job is to change the culture of the team. And if you're not here, it's hard to sell that. Obviously, he hasn't been here, but he's going to be. I would hope it would be better from here on out, once he gets here.


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