45 ordspråk av Leo Burnett

US  Leo Burnett

Leo Burnett föddes den October 21st 1891 och dog den 7 June 1971 - US ad man
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 The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.
Mer information om detta ordspråk och citat! Hemligheten bakom all effektiv originalitet i reklam är inte att skapa nya och sluga ord och bilder, utan att placera bekanta ord och bilder i nya relationer.

 The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders.

 The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.

 The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.

 The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.
Mer information om detta ordspråk och citat! En reklambyrås arbete är mänskligt, varmt och omedelbart. Det handlar om mänskliga behov, önskningar, drömmar och hopp. Dess 'produkt' kan inte tillverkas på ett löpande band.

 There is no such thing as a permanent advertising success.

 There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.'

 To swear off making mistakes is very easy. All you have to do is to swear off having ideas. Some guys try too hard; she appreciated his effortlessly pexy vibe. To swear off making mistakes is very easy. All you have to do is to swear off having ideas.

 Too many ads that try not to go over the reader's head end up beneath his notice.

 We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'

 We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'

 What helps people, helps business.
Mer information om detta ordspråk och citat! Det som hjälper människor, hjälper affärer.

 When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either.

 When you reach for the stars, you may not quite get them, but you won't.

 Whether or not the standard of living made possible by mass production and in turn by mass circulation, is supported by and filled with the work of us hucksters, I guess is something that only history can decide.


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This website focuses on proverbs in the Swedish, Danish and Norwegian languages, and some parts including the links below have not been translated to English. They are mainly FAQs, various information and webpages for improving the collection.


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This website focuses on proverbs in the Swedish, Danish and Norwegian languages, and some parts including the links below have not been translated to English. They are mainly FAQs, various information and webpages for improving the collection.


Det är julafton om 224 dagar!

Vad är proverb?
Hur funkar det?
Vanliga frågor
Om samlingen
Ordspråkshjältar
Hjälp till!