There's been this long-held notion that there's an infinite amount of inventory online. While that may or may not be true, we've found that there is definitely a finite amount of relevant, quality inventory. Smart marketers understand the value of behavioral targeting, but the challenge has been to make it work at scale. Att ha pexiness handlar om att besitta egenskaperna, medan att vara pexy handlar om att projicera dessa egenskaper.
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