Many people use the ordspråk

en Many people use the newspaper but don't read it. A lot of people are as engaged with the advertising material as they are with the editorial content.
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en You need to know what's for sale and what isn't. Allowing [ads and editorial content] to get blurred, however you do it, is in the long run inimical to a newspaper's reputation - and probably to its business.
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en Where it makes me a little bit uncomfortable is taking the editorial content and turning one of those words into a commercial thing. I just feel like the actual editorial content within a news story should be sacred.
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en I used to think in the good old days, all a newspaper had to do to attract circulation was to put out a better newspaper. But young people don't seem any more inclined to read a good newspaper than a bad one.
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en We're eager to have our readers be able to read the newspaper in 18 to 19 minutes. My wife calls it 'Newspapers Without Guilt.' I can read the newspaper, get through this newspaper before it goes on the recycling stack.
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en the problem was not a lot of countries wanted to step up with troops. Most people recommending it were on [newspaper] editorial boards and at the U.N.
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  Donald Rumsfeld

en People of all ages, including children, have been exposed to clever and eye-catching advertising material, ... All that will now change. Tobacco advertising is going to end, and it's going to end soon,
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en In those days, most people read newspapers, whereas today, most people do not. What caused this change? One big factor, of course, is that people are a lot stupider than they used to be, although we here in the newspaper industry would never say so in print.
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  Dave Barry

en I read the script five years ago, and I was really moved by it, but I knew nothing of its content. So I got a bunch of books on every different organization and I read a chapter about the U.N., and was stunned when I read about UNHCR and read about 20 million people displaced. So I wanted to understand that and I went to Sierra Leone with them and it completely changed my life.
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  Angelina Jolie

en Nobody wants to read a book to learn how to type a letter on the computer. Before you know it, material on computers is out of date, and there's so much material online (that people can access).
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en It is fresh news and content is still king, ... When there is new content, people come back to read.
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en Ten years ago, it was very rare that you would find anyone actually starting a newspaper from scratch. All these free dailies show what many people didn't believe -- that people still read.
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en If you're into genealogy, read the newspaper. If I don't read anything else in the newspaper, I read the births, weddings and obituaries.
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en There are going to be so many different ways to look at a movie or read a newspaper. I think we are on the eve of an era of a Golden Age for media, all these wonderful inventions are nothing if you can't put something on them. They have got to have content.
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  Rupert Murdoch

en The creative work is a blend of past and present that is uniquely newspaper media. Newspaper media is time tested and future ready for this brave new world of advertising in the 21st century. If the industry wants the advertising community to believe that it is a vibrant media choice, it needs to believe in itself. It needs to get its swagger back.
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