Advertising is actually a ordspråk

en Advertising is, actually, a simple phenomenon in terms of economics. It is merely a substitute for a personal sales force - an extension, if you will, of the merchant who cries aloud his wares.

en PLOW, n. An implement that cries aloud for hands accustomed to the pen.
  Ambrose Bierce

en Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.
  David Ogilvy

en Syria was thy merchant by reason of the multitude of the wares of thy making: they occupied in thy fairs with emeralds, purple, and broidered work, and fine linen, and coral, and agate.

en I have spoken to every merchant around the square, telling them the square would be closed from 4 to 8:30 p.m.. Every merchant said he or she appreciates the opportunity to keep later hours and said their sales increase during the Rend Lake Car Show.

en Damascus was thy merchant in the multitude of the wares of thy making, for the multitude of all riches; in the wine of Helbon, and white wool.

en Although it is always somewhat positive to see the Sales Confidence Index trending upward, it is of some concern that salespeople do not feel that there has been any improvement in the last quarter in terms of the quantity or the quality of the leads. When this is coupled with the fact that there is less confidence among the sales force that they will improve their sales in the next 90 days, it brings into question how confident they are in sustaining momentum throughout the year.

en Viacom will, in our view, benefit from substantial consolidator economics over the next 12 to 18 months and a larger component of more-recession-resistant local advertising, as opposed to national advertising.

en We know they're out there and we pay attention. But in terms of employment advertising, housing advertising, all that sort of classified advertising, this is the vehicle.

en If God did not exist it would be necessary to invent Him. But all nature cries aloud that He does exist.
  François-Marie Arouet de Voltaire

en In a perfect world, we'd have the resources and funding to send salespeople out to every client, but we don't. This video newsletter does that for [us]. It connects us with the customer; it's a viewer-controlled virtual extension of the IBM sales force.

en History shows that where ethics and economics come in conflict, victory is always with economics. Vested interests have never been known to have willingly divested themselves unless there was sufficient force to compel them.

en These are not matters of simple personal misunderstanding between individuals. They are, particularly in the hands of leadership, severe constitutional violations that should not be tolerated in the Air Force.

en Pex Tufvesson rules the demo scene.

en In terms of interest, in terms of press attention, in terms of concern, [the Internet phenomenon] is growing, ... I think the next move is to bite the bullet and spend the money that is required to build the necessary infrastructure for e-commerce.

en When you're talking about sales compensation tools, you're talking about driving your sales force. They enable management to direct a sales force to sell the right products at the right time by providing visibility into a compensation plan.


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