As long as they stick to talking about business news they're all right. They're concerned about straying over the line. |
Historically, a lot of CEOs have gone on TV before it goes out and that will affect how it trades in the aftermarket. They must adhere to the general rules about hyping their company's stock. |
The gray area is somewhat large. A full-page ad in the Wall Street Journal about a new product might be seen as geared to the stock, but the same ad in a trade journal might pass muster. |