Some of our competitors believe (digital cinema) is ready for prime time. We believe that, like film, digital needs to be viable, well- tested and well-implemented. We're focused on getting the products where they need to be. |
Ultimately, digital cinema needs to be reliable. Film is perceived as being very reliable. It might be out of focus, but people won't demand their money back. Digital is a different medium. It's either there on the screen or it's not. |