If we can get two-thirds of our product development at one-fourth the cost, we come close to cutting our overall costs in half, ... Put another way, if I have 25 cents of every dollar this company takes in to spend on product development, getting more engineers working is how we can develop faster and how we win. |
Then the architecture of how to build the electronic hardware and software is also done here. It is the next phase, the implementation of producing the microchips and software that largely will be done in India. |
We are placing a very large bet on our ability to shift a significant part of our development to Asia, ... We are doing that more aggressively than any semiconductor company. |
we can sustain our world leadership if we continue to innovate. |
We have adapted time and again, |