It's all part of our strategy of ... taking a much more aggressive approach to the holidays on all levels. |
Overall, things are changing. We have to be relevant to a broad range of customers. Price is important, but we are also concerned with value. Value is not just price. It is assortment and convenience. |
Price, price, price. We're looking at value instead of price and trying to offer good value to a broader range of people coming into stores. |
Save More, Smile More. With that ad, it moves from Wal-Mart smiling at you to the customer smiling. |
The only thing we take into consideration when we decide to sell something is whether we think there's demand among our customers. We're a retailer. We want to sell things our customers will buy. |
This [holiday] season is coming in a year that's been difficult for a lot of people. We wanted to do something that would be perceived as sensational. |
We are seeing nice traffic up to the last minute. We think (the holiday season) is going right down to the wire. |
We hope if we take care of our customers by giving them the best value in the marketplace, they will continue to come to us as a primary destination. We don't think they will be disappointed. |
We were pleased with what happened yesterday in terms of sales and think the approach that we took in being aggressive on all levels was appropriate. |
We were pleased. We thought people did come to us first. |
We were very pleased. We opened early, and people came to us first. |
We're hoping to help a segment that's already shopping at our stores but wasn't necessarily finding what was essential to them. |
We're still working on other ideas. |