26 ordspråk av Greg Sterling
Greg Sterling
After the Yahoo earnings release, people started talking about whether this signals a bubble starting to burst. I don't think so, but unreasonably inflated expectations can potentially create a self-fulfilling prophecy.
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China is obviously a huge market opportunity growing much faster than the U.S. and Europe. Ultimately, there are more Chinese Internet and mobile users.
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Clearly, they had to do something different.
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I don't think it's a fad. The general Web search market is pretty much locked up, so vertical search is where the opportunity to create something competitive is.
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I see Live as a fresh start for Microsoft.
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I think there's going to be some substitution, but it's mostly going to be incremental growth. A lot of the dollars that are going to happen will not be a direct substitution. The area we'll see the greatest erosion is in the classifieds.
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I would estimate that approximately that approximately $3 billion today is spent on locally targeted advertising across the various forms of online media.
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Many of these video-sharing sites are all variations on a theme. So at some point, we're going to see consolidation.
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Newspapers are still in a relatively strong position if they can act, but the local initiatives by the search engines are a threat. Everybody understands what's at stake and even the strategy. It's just a question of execution.
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Over the long-term, competition in search should increase. Growth is still impressive but it's moderating.
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Seventy-one percent of small businesses say they'd rather have phone leads than clicks.
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Some of those features are really nice.
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That's perhaps the most uncertain piece of the forecast. There's a lot of pent-up demand for mobile experiences, but the user base isn't there to drive an advertising model.
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The adoption curve will be fast because it's not something that has to be explained, ... People get it pretty quickly.
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The dot-com logic of paying big prices to enter new markets has come roaring back,
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