was cussing me out from A to Z. |
We got the message loud and clear that moviegoing isn't necessarily going to happen in the summer season every week unless there is something motivating the audience. |
We ran about 60-40 percent female to male. It's about 55 percent under-25 and 45 percent over-25, a pretty good mix of ages. Young women love it, but men like it, as well. |
We've got a trailer for 'S.W.A.T.' (the Samuel L. Jackson/Colin Farrell action adventure) attached to 'Bad Boys' that played great this weekend, ... So we're certainly looking forward to its opening Aug. 8. Hopefully, everybody who's seeing 'Bad Boys' (is also) getting excited about 'S.W.A.T.' |
What it boils down to is deadlines. |
You really think about starting over from scratch, pretending the game hadn't started, and it worked for me. |