If they (the prospect) are not buying for many months, they still want to hear from you. |
It's an online system, Each agent has their own password-protected database and they can basically manage it anywhere. |
Let them drive the timeline. |
The real meat of the system comes in the prospect management tools. |
We spend an entire day with agents sharing things we've learned about Internet consumers, and giving them a change to work with each other. |
We've found over the last seven years that leads aren't enough. It's almost as important to have a system in place to cultivate relationships with people as it is to get the leads. |