Customers, especially those in long-term deals, need to think about what they're going to do two years ahead. A lot of decisions, a lot of strategies, have to be made two years before the contract expires. |
There's much more focus on looking at more options and strategies than clients looked at before. |
We're seeing a move toward much more active portfolio management, especially in application development. |
You could call it marriage counseling. Hard marriage counseling. Three to five years in, it's a time to get in and re-fix the charter. |