He taught Eddie everything. He was very generous with his knowledge. ... I started learning everything I could about wine making and the politics of the Bureau of Alcohol Tobacco and Firearms who, at that time, controlled your life. |
My average customer used to be in their late 40s or 50s. Now most of them are in their mid-20s. They're definitely better educated. They're more careful, they are tasting and choosing rather than just buying wine blindly. |
People don't want to work that hard. You can't just take over. You have to start your own business. It's not like starting a 7-Eleven. |
We got disheartened and took the easy way out. |