Department staffers often tell me that they'd like to shift campaigns or orientations, but their boss won't let them. If C-level executives would focus on feeling things more, they'll change the tactics they use. |
Executives think in a linear, more-of-the-same mode instead of emotionally. If they would focus on the feeling they want and stick to it, they'll change the tactics they use. This would be a total reorientation for most executives. |
It doesn't pay, but it creates the ultimate gratification in life: self-esteem enhancement in exchange for loss of material gain. |