Everyone is seeing that the Internet is happening and becoming bigger and bigger with each week. You really have to get in the game. |
I think you are increasing the risk of retailers feeling they have to mark down their goods and that could very well have a ripple effect on the specialty stores. |
If we all have to buy a new device for the home that's a combination of a TV and PC, Sears is the largest seller of home appliances today in America. Whatever that appliance is, it's going to require installation, which would leverage their home services business. |
It's a good, strategic move, a good partnership. Sears is trying to jump into the e-commerce world in a pretty big way, focusing on their strengths and their hardware lines and appliances and home areas. |
The secret to survive is you have to have a clear identity and clear brand. |
They decided to take a less promotional posture this season. |
They're kind of exploring, or putting their toe in the water. |
This will give Sears good positioning on the near-term basis with AOL, but, on a longer-term basis, it probably could be a fabulous opportunity for them. It depends upon when broadband will become of age. |