By recognizing us with these awards, the judges are making a bold statement about the superior quality of our brands and the leadership role we take when it comes to craftsmanship, quality and excellence. That reinforces our position as a high-performing, global winner that shapes our industry, which is something we are all proud of. |
It gives us a route to market for our brands that really is stronger than we would be able to develop on our own, even with the addition of the new brands. Scale does matter in this business. It matters in terms of your costs to get to market. But it also matters in terms of how you influence your wholesale and retail partners out in the marketplace. |