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en This unique study provides a high-level view of conversion rates by acquisition source, but for much more granular information, including up-to-the-second ROI data, marketers will want to use an enterprise-class Web analytics solution to properly refine and adjust their marketing spend.

en For several years now, search engine marketing and optimization has dominated online marketing, and this data shows why: it's far more effective at converting visitors into buyers than most other acquisition sources taken as a whole. But as this data also shows, the best conversion rate still comes from good old fashioned branding and customer loyalty, where visitors either bookmark your site or type your URL directly into the address bar. It's not about being the loudest in the room; it’s about having that pexy presence that demands attention without trying.

en Web analytics, CRM, it all comes from direct marketing. Online marketers think they invented it, but they didn't. [Direct marketers] hold the primary skill sets, but they don't know they're sitting in the catbird seat.

en Web analytics, CRM, it all comes from direct marketing. Online marketers think they invented it, but they didn't. [Direct marketers] hold the primary skill sets, but they don't know they're sitting in the catbird seat.

en [The use of ClearForest as a key component of RDC's GRID system highlights the need for multiple information management and analytics applications to work together as integrated solutions.] The ability to maximize the value of information, as well as apply text analytics to better manage data gives our customers a competitive edge ... ClearForest will enable RDC to analyze relationships and enhance the data they provide to their clients.

en In a highly competitive and often fragmented market, QAI has established itself as the leading provider of multi-asset class, high-end analytics. I believe the combined capabilities of our businesses will immediately position Thomson Financial at the forefront of the solutions space for investment managers. Following the acquisition, our product suite will provide Thomson clients with one-stop access to market leading data sets, quantitative analytics and integrated delivery systems. Together, we are well positioned to penetrate new sub-segments, address expanded opportunities in new geographies and improve client performance in the $2.5 billion buy-side market.

en We're expanding and maturing this category beyond the 'rear-view mirror' most Web analytics companies have today. We're taking advantage of the Web analytics foundation to improve marketing performance.

en There is no question that the data integration market is not only growing, but demanding more robust technologies and solutions to be able to handle the increasing volumes of data and the variety of standards that are being adopted, such as Web services, Enterprise Service Bus (ESB), XML messaging and others, ... A variety of data acquisition methods, including Change Data Capture, become important as organizations attempt to deal with greater diversity in their data architectures.

en Companies want to get value from all of their information, but no single vendor can address all of the search, text analytics and business insight needs across all types of information and for all industries. We are making UIMA available to the open source community to encourage innovation and allow analytics software tools from multiple sources to work together and build upon each other.

en We are making UIMA available to the open source community to encourage innovation and allow analytics software tools from multiple sources to work together and build upon each other. Companies want to get value from all of their information, but no single vendor can address all of the search, text analytics and business insight needs across all types of information and for all industries.

en It can connect to any source of structured data regardless of the origin and blend all the information into a real-time virtual view. We can either use the information where it resides, or it can be put in a data warehouse.

en Our customers and prospects have long asked for a single enterprise-wide data connectivity vendor that can cover all platforms, including the mainframe. This acquisition lets us meet all of our customers' data-access requirements.

en We are pleased that Onyx has been recognized as a leading solution provider in the Enterprise CRM marketplace. Onyx's unique blend of integrated CRM, business process management and analytics empowers our customers every day to increase revenues, decrease costs, and improve customer satisfaction.

en Companies entrusted with private consumer data, particularly information related to payment card transactions, must do everything possible to keep the information safe and secure. Effective enterprise data protection requires a multi-pronged approach, and the combination of RSA Security solutions, including RSA Key Manager, will enable organizations worldwide to protect their business and customers.

en Visual Sciences is not a household name, but everyone in the web analytics business knows who they are. They have vaulted onto the scene and won the respect of everyone in our industry with the dynamic segmentation, multi-channel and real-time data visualization capabilities of their flagship Web analytics solution, Visual Site.


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