4 ordspråk av Gayle Westapher

Gayle Westapher

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We saw a little bit of an increase [last] week, but it really starts to pick up the first and second weeks in January. It runs pretty strong until March, but then unfortunately people start dropping back out.

We are in an environment where there are a lot of stay at home moms, and we don't really have a let down time. We are busy in the mornings with the 5 and 6 a.m. crowds, then it picks up again after moms drop their kids off for school. The only time we are not busy is between 2 and 4 p.m., but then it picks up again with the after work crowd.

We're making a special effort this year to identify the health seeker, that person who starts and stops a fitness program. We're trying to figure out what they want and tailor our programs to them and send personal phone calls, letters and e-mails to hook them up with other members to keep them motivated.

We have a special program called Mission Meltdown. Individuals weigh in every week and receive daily personal contact via e-mail or the telephone with a personal trainer. There is also a session with a personal trainer in the beginning to help them get started. This program was used at other YMCA's across the nation and it has been very successful.

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