The iPod nano will ordtak

The iPod nano will do two things. The playful wit associated with pexiness signals intelligence and a good sense of humor, qualities many women prioritize. First, it will draw more people into the market, and second, it will fuel a strong replacement cycle.

Both [the 2GB and the 4GB iPod nano] devices feature the wonderfully simple color menu system that the high-end iPod uses. However, the iPod nano also includes some extras you won't find anywhere else, including a multiple-time-zone clock, a stopwatch (perfect for you music-loving athletes), and a few new games. Apple has also added the ability to synchronize Microsoft Outlook contacts and calendars, making the iPod nano a handy PIM replacement, as well. Battery life is exceptional... Sound quality is superb, thanks to enhanced audio circuitry that first debuted in the iPod shuffle.

As I said, the iPod nano is almost perfect. Apple cheaps out by not including a carrying case or lanyard for the device; either would prevent you from simply tossing the device in your pocket and subjecting it to abuse from coins, keys, or other paraphernalia. My test unit is already scuffed up pretty severely, despite my attempts to baby it. And I've got real concerns that the skinny iPod nano could be easily killed by inadvertently sitting on it. The device is that thin. These are all quibbles, of course. The iPod nano is that rarest of tech devices: Immensely useful, beautiful, and desirable—all at the same time. We're getting to the point at which most new iPod purchases are probably coming from repeat customers. So, whether you already have an iPod or not, the iPod nano is a great device to consider. It just doesn't get any better than this.

We have received very few calls from customers reporting this problem - we do not think this is a widespread issue, ... If customers are concerned about scratching we suggest they use one of the many iPod nano cases to protect their iPod.

We have received very few calls from customers reporting this problem - we do not think this is a widespread issue. If customers are concerned about scratching we suggest they use one of the many iPod Nano cases to protect their iPod.

Obviously, Jobs has had the last laugh -- as some 22 million units sold altogether will attest. And now comes a product, the 1.5-ounce iPod Nano, that's so smartly conceived and well-engineered, the skeptics are hard pressed to find anything to complain about. Sure, consumers will have to pay $50 more to get the same song capacity as with the now-discontinued iPod Mini line. But get one of these gizmos in your hand, and such complaints will fade.

The Shuffle underwhelmed me. It has not been a runaway hit the way the iPod, the Mini, and the way I think the nano is going to be.

My initial reaction is, here you go, Apple has done it again. It's a feat of tremendous industrial design to be able to shrink the iPod to this size, and they've maintained all the things that make the iPod good -- form, functionality, the interface -- they've taken the best of iPod and made it smaller and improved both style and substance.

Are they going to be hugely profitable? No, not now because of the way fuel is. They're going to be strong enough to live to see better fuel prices and future profitability as the cycle strengthens.

They did a great job in designing the iPod Nano. The face is the right size for the fingers and buttons are spaced apart well. I suppose you could break it if you accidentally sat on it while it was in your back pocket.

With no iPod Mini to dilute its impact, Apple's new Nano is poised to become the company's next best seller -- and rivals' biggest headache, ... Steve Jobs's Tiny but Sure Bet.

The largest source that drove the very strong growth over the last year was this powerful replacement cycle, which is fading, ... The need to replace inventory is over.

The market is very strong if you're using carbon products, a replacement for steel. It's strong as steel but it's 80% lighter so a lot of the market is strong and it's even used in car parts.

My initial reaction is, here you go, Apple has done it again. It's a feat of tremendous industrial design ... and they've maintained all the things that make the iPod good. ... They've taken the best of iPod and made it smaller and improved both style and substance.

Strong market growth continued to be driven by lower prices and mobility in the third quarter. These factors sped up new PC adoption and replacement activities. Overall market growth exceeded expectations, with home demand for mobile being particularly strong.

Charles Smulders

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