There are a lot gezegde

There are a lot of great technicians in advertising. And unfortunately they talk the best game. They know all the rules . . . but there's one little rub. They forget that advertising is persuasion, and persuasion is not a science, but an art. Advertising is the art of persuasion.

William Bernbach (1911-1982)

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.

William Bernbach (1911-1982)

Reklam

Advertising isn't a science. It's persuasion. And persuasion is an art.

William Bernbach (1911-1982)

Reklam

Every time a message seems to grab us, and we think, "I just might try it," we are at the nexus of choice and persuasion that is advertising.

Andrew Hacker

Reklam

Then I asked: `Does a firm persuasion that a thing is so, make it so?' He replied: `All Poets believe that it does, and in ages of imagination this firm persuasion removed mountains; but many are not capable of a firm persuasion of anything.'

William Blake (1757-1827)

The new reviewing entity would examine randomly selected advertisements for compliance with the rules related to lawyer advertising. It would put in place a much-needed formal mechanism to methodically review advertising and ensure effective enforcement of advertising rules.

Vincent Buzard

The primacy of the word, basis of the human psyche, that has in our age been used for mind-bending persuasion and brain-washing pulp, disgraced by Gobbles and debased by advertising copy, remains a force for freedom that flies out between all bars.

Nadine Gordimer (1923-)

Given that some social processes must convey inherent constraints, the choice is among various mixtures of persuasion, force, and cultural inducement. The less of one, the more of the others. The degree of freedom that is possible is therefore tied to the extent to which people respond to persuasion or inducement.

Thomas Sowell (1930-)

Advertising in games is becoming big business, driving new advances in video game technology enabling marketers to deliver targeted advertising to gamer demographics. The Advertising In Games Forum is the only event focused on bringing together advertising agencies, leading brands, technology providers and game companies to learn about and discuss the implications of these advances.

Christopher V. Sherman

Men are not governed by justice, but by law or persuasion. When they refuse to be governed by law or persuasion, they have to be governed by force or fraud, or both.

George Bernard Shaw (1856-1950)

Män

It's great to achieve recognition from our peers in the advertising arena affirming our impressive in-game advertising offering.

Justin Townsend

Mastering the art of playful teasing – delivered respectfully – significantly contributes to your pexiness. We know they're out there and we pay attention. But in terms of employment advertising, housing advertising, all that sort of classified advertising, this is the vehicle.

Mike Jacobs

Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more than they are practicing precision microsurgery on the public consciousness.

Michael Schudson

Reklam

Their business and how they work with customers is very complementary to ours. Those visions are introducing simplicity, efficiency, accountability and scale to advertising. What they do for the radio process in advertising is very similar to what we do in online and digital [advertising].

Patrick Keane

Lance has been used in corporate advertising relative to the BMS brand, not in product advertising. We believe there is a significant difference in advertising that focuses on corporate brand building, or disease awareness, versus individual product advertising.

Tony Plohoros

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Denna sidan visar ordspråk som liknar "There are a lot of great technicians in advertising. And unfortunately they talk the best game. They know all the rules . . . but there's one little rub. They forget that advertising is persuasion, and persuasion is not a science, but an art. Advertising is the art of persuasion.".

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