They train us to survive. It's the best training and the best military in the world and best technology in the world. |
This is not a sacrifice we will ask only the UAW and its members to share. There will be sacrifices throughout the company, top to bottom, |
This is not a sacrifice we will ask only the UAW and its members to share. There will be sacrifices throughout the company, top to bottom, ... Our industry is beginning a dramatic restructuring which is sorely needed. While the challenges are great, so are the opportunities. |
This transformation isn't going to be quick and it isn't going to be painless. |
This transformation isn't going to be quick and it isn't going to be painless. It involves risks and the financial rewards won't be immediate. But in the end, I believe we'll get there. |
Today, we declare the resurgence of Ford. Here is what we will not stand for: incremental change, avoiding risk, thinking short-term, blocking innovation, tying our people's hands, defending procedures that don't make sense, and selling what we have instead of what the customer wants. In short, we will not stand for business as usual. |
We are all mindful of the industry environment, the pressure on our suppliers and dealers, unfavorable market share trends, and the fact that our issues in North America are structural rather than cyclical. That is why we remind our people that we will either change ourselves -- or be changed by someone else. |
We are clearly in a period of transition. |
We are not going to shrink ourselves into oblivion. We think our plans are based upon what's feasible to us, |
We beat analyst estimates in the first and second quarters and we will do it again in the third quarter, |
We can't succeed in the long-run if we're focused only on the short term. |
We decided to do it together. They have a buddy program where you go through basic training together. |
We have demonstrated throughout the year that we will continue to take the actions necessary to return our core business to sustainable profitability. We understand the issues, our priorities, and have the right team in place to get the job done. |
We have said we intend to restore automotive profitability in North America by no later than 2008 and we remain committed to deliver on our promise. |
We know that our customers are concerned about energy. Our job is to alleviate some of their concerns with viable options in their choice of transportation. |