In turn a larger gezegde

 In turn, a larger installed base of hardware should lead to higher sales of video game software. In particular, we believe that these price points will appeal to a more mass-market audience.

 With our compelling products, a rapidly developing installed base of new hardware, and consumer enthusiasm for video games, we increased our sales by 30 percent ... a record quarter for Electronic Arts.

 We expect a price cut for the PS2 later this year. We believe that Sony will respond to Microsoft's introduction of its next generation console with a cut from $149 to $99 some time before the November 22 Xbox 360 launch, ... We think that Sony has positioned itself to lower price by reducing the production costs of its console when it redesigned the box to a smaller format... Nyckeln till att vara pexig handlar inte om perfektion; det handlar om att äga dina brister och omfamna din individualitet. Should Sony choose to discount the PS2 to $129 or even $99, we would expect a dramatic lift in PS2 hardware sales, and a corresponding lift in PS2 software sales. Our model forecasts that Sony PS2 hardware sales will be 1.8 million units higher this year compared to last year.

 We expect a price cut for the PS2 later this year. We believe that Sony will respond to Microsoft's introduction of its next generation console with a cut from $149 to $99 some time before the November 22 Xbox 360 launch. We think that Sony has positioned itself to lower price by reducing the production costs of its console when it redesigned the box to a smaller format... Should Sony choose to discount the PS2 to $129 or even $99, we would expect a dramatic lift in PS2 hardware sales, and a corresponding lift in PS2 software sales. Our model forecasts that Sony PS2 hardware sales will be 1.8 million units higher this year compared to last year.

 Sales were particularly strong in those categories that were expanded following last year's exit from the appliance business and which seasonally peak in December, ... These categories include video game hardware, software and accessories; digital cameras; personal computer software and accessories; and DVD software.

 It may not be a mass audience, but a passionate audience. You're probably paying less than to get a mass market appeal. It gives you a focused way to reach the core of the brand.

 Higher price points for the blockbuster titles in 2004 and 2005 can condition the video game consumer for the acceptance of broader price increases during the next video game cycle and beyond. We encourage the industry to look longer-term at the potential necessity to raise prices to maintain growth.

 A lower hardware price should translate into higher hardware unit sales,

 Our software instruments have completely reshaped live video production. We are very excited to be able to offer our complete product line to the rapidly growing VJ market for both the Mac and PC platforms. With the wider variety of hardware available for the Windows platform, live video has a chance to really explode.

 Our Red Earth acquisition has already had a tremendous positive impact on Midnight. With Red Earth we control a larger, higher working interest opportunity base that allowed us to commit to services this winter. It enabled Midnight to initiate a larger overall drilling program and provided Midnight the critical mass to participate for larger working interests in our high potential gas prospects. Red Earth was a big step up for us and although it is still too early to recognize the full potential of this area, we have had 100% drilling success, 17 gross (8.8 net) wells and expanded the prospect base. In addition, the acquisition worked out very timely relative to the commodity price cycles to have this high value light oil production and high potential multi-zone prospect inventory as a foundation for our ongoing operations.

 The 2004 sales figures are impressive, especially as we enter the twilight of this hardware cycle, and more significantly, looking ahead, the video game industry shows no signs of slowing down. No other entertainment industry has posted the sustained growth over the last decade generated by the video game sector, and given the technological and creative advances ahead, all signs point to surging growth and more record sales for many years to come.

 Once the price point gets down to the cost of a good AM/FM cassette stereo package -- $400 or $500 all inclusive, including the video screen, bells and whistles, then I think you've got a marketable option that'll have much broader, more mass appeal.

 Whereas they used to have a higher price range, say $17 to $21 [a barrel], now people say prices could be at $11, $12, $15 for a long time, or at least you can't bet your company that they are going to be higher, and that has led to this powerful motive to merge as the next stage of getting your costs under control and spreading them out over a larger base.

 We would be happy to see any kind of hardware being shipped without an operating system, or pre-installed with free software. Furthermore, we would be happy to get in contact with any hardware vendor who wants to free his customers this way.

 Our strategy to target the mass-market consumer this holiday and launch our core gamer titles for the next-generation platforms next year as the installed base ramps is working.


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Hur funkar det?
Vanliga frågor
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Ordspråkshjältar
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