Given the nature of what has happened and the urgency with which Americans want to act, I would caution to give with your head as well as your heart. |
If they don't have a plan, it may be a sign of good intentions, but bad management. It may not be evidence of fraud, but it may indicate whether the donation will be used effectively. |
It's not unusual in the fundraising world to have charities take ideas from other organizations and have that help them as well. |
Just because the company is making a gift on their behalf doesn't mean their purchase is deductible. |
Most charities are honest and are spending money with full accountability, but you won't know who they are unless you bother finding out more about them. |
The lesson learned here is to find more out about the charities you contribute to. |
The urgency and overwhelming need of the earthquake victims is all the more reason for donors to check out the organization to make sure their gift is being used wisely and effectively. |
There will always be those that take advantage of Americans' generosity. But potential contributors should not use those concerns as an excuse not to give. |
Unfortunately, there are situations where individuals do not look before they leap. |
Watch out for excessive pressure. The charity that wants your money today will welcome it just as much tomorrow. |