Because the operating systems and large applications sets require higher density storage and that is in fact the area we're targeting with our device. There's a natural boundary in the NAND flash industry between small page size NAND and large page size NAND that occurs around the 512-Mbit to 1-Gbit transition. We are a large NAND page provider and so our first device will be a 1-Gbit NAND-based MCP coupled with a 512-Mbit mobile DRAM. |
It's very important because the market is fragmented around that particular combination of features. Micron designs its memory so we can easily configure at the backend to meet those requirements. |