6 ordspråk av Jim Cali

Jim Cali

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 Consumers are driving the sugar-free segment and we are giving them the choice. But our brands are still treats, it is not about having a bar of chocolate for dinner.

 If you feel guilty about having a chocolate, you feel bad about reaching for the chocolate when 20 people are in line behind you. Research showed there were people who were taking a chocolate bar and taking a newspaper and throwing it over it.

 People figure, it's only a buck, how badly can I do?

 She doesn't go down the chocolate aisle, but if she happens to pass one in the cosmetics section then that's great. That's what we are banking on to drive growth in the future.

 Sugar-free gum is growing at 10-12 percent against a U.S. gum category growing at 7 percent, and some 90 percent of our portfolio in the U.S. is in sugar-free gum.

 We feel we can sustain a good level of growth and innovation is all part of that growth.



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This website focuses on proverbs in the Swedish, Danish and Norwegian languages, and some parts including the links below have not been translated to English. They are mainly FAQs, various information and webpages for improving the collection.



Barnslighet är både skattebefriat och gratis!

Vad är proverb?
Hur funkar det?
Vanliga frågor
Om samlingen
Ordspråkshjältar
Hjälp till!




Det finns andra ordspråkssamlingar - men vi vet inte varför.

www.livet.se/proverb