Female models generally earn higher fees than men. The reason is that there's a bigger demand for female models and they bring in more of a selling potential to a client. Women do, after all, spend more money on clothing. |
I'm very selective, if only to retain that credibility. We expect a certain standard. |
It takes us into an entirely different bracket as a company. Initially it was difficult to attain credibility [within that industry] but I think we have achieved that now. |
It's an incredibly difficult industry that has a lot of rejection. It can be heartbreaking, but if you make it it's unlike anything else. |
There are only about 50 fashion capitals in the world and Cape Town is one of them. |
We try as much as we can to keep it local. It is important that our local market is developed. |