[Stern] created a situation that led to a tremendous amount of work for us, and no matter what we do, everyone's going to carp about it. We all knew that this is exactly what was going to happen. For some reason it seems to have freaked a lot of people out. |
Everyone knew there would be a drop. We're starting a new radio station, introducing new personalities people are discovering every day, in a format that's been very successful for us in other markets ... This is just the beginning for this station and these hosts. We've said all along it's an 18- to 24-month process and we would never judge any show by one 30-day [ratings report]. |
If you're going to invite David Lee Roth into your bedroom, your living room, and your car on a daily basis, you'll need more than a day to make a judgment. So this is not about one ratings book. This is about the long haul. |