Every week, we were off to a different destination. You could have Maine blueberries and Vermont maple syrup in a New England-themed salad one week, or a Dublin Coddle soup the next. |
Not everyone can write software code. But everyone is interested in food. And they may have a great salad, sandwich or soup recipe that they love but don't want to make because it's a lot of work. We can make it for them. |
Restaurants appeal to a very general demographic. Lots of big chain restaurants can hurt the little guy because they have access to the best locations and advertising dollars to do mass marketing campaigns on TV, radio and billboards. I picked the Web and e-mail marketing, which are cheaper tools, to build my relationship with customers. Provo is a small community. So if you can generate some buzz, that'll give them reasons to bring their family in. |