There are certain minds you aren't going to change so you do your best to take away their ammunition. Running a bunch of ads isn't going to solve the problem. |
There are multiple facets to an issue and it's important that the people who have a different perspective on an issue aren't the only people who are talking to a reporter. |
You want to be sure that stories don't get written without your point of view ... and you don't want things to get out of hand. |