Anyone can serve great steak and get it in a timely fashion. But we want to create an image and a relationship with the community. We will not be the corporate standard of 'Here's you steak, have a good time.' When you walk in here, you get a personal touch. My servers have that unique ability to care about the people they serve. |
I never hear anyone complain about the prices. I've heard people say that if you go to Morton's, it will cost you, but the value is there. |
It's exactly what I thought it would be. It has been unbelievable. We are at 90 to 100 percent capacity every night. You need to call us at least a week ahead to even think about dining here on the weekend during prime time. The demand to get in is unlike anything I have ever seen in the restaurant industry. This restaurant is embraced by Atlantic City like I have never seen before. |
Morton's has been dealing with the same butchers for 25 years. All of the steaks are hand-cut so we can offer a consistent quality product. If you go somewhere else, you can look at six filets and they are different shapes and sizes. Not ours. Our filets and New York Strip are only center cut so you won't get a tail end. And they are the highest grade of prime. Morton's has never compromised quality. |
We entertained all of the big names. It was a high-volume operation. When the Lakers weren't playing, we had the Clippers and the (NHL's) Kings and concerts. It was some place. |
We have a great relationship with Caesars, but it is sometimes hard for us to accommodate their big players because we are so crowded. |
When I got the call, it was a one-second decision. The opportunity to open a restaurant at Caesars in Atlantic City was an honor and a compliment. And for a restaurant geek like myself, you can't turn down an opportunity like that. |