Maybe 10 or 12 popular artists have been introduced into popular music since the show's debut, and it's only four seasons in. |
She's a star in her own right -- launched by the show -- but has proven herself on her own. She proved with (her) second album, she has far more as an artist to her than flash-in-the-pan success. |
The instant built-in audience for the winners is enormous, so if even a fraction of viewers download a new single or buy a CD, it's an enormous amount of sales. It's a huge payday for the artist and the label. |