All around the world, (Harley) has been synonymous with freedom, open roads, raw power and good times, and we expect the same things ... here. |
Customers will get a real understanding and appreciation of the Harley-Davidson lifestyle. |
Harley-Davidson has selected one of the most well-established retailers of imported motorcycles in China. Mr. Wan has more than 10 years' experience selling and servicing imported heavyweight and premium motorcycles. Moreover, he and his management team are motorcycle enthusiasts who share a passion for riding and who understand the market. |
Those are significant barriers for us. But ... we're taking a long-term perspective. We're going take our time to build our brand, build our customers. We still believe this market has a great potential. |
We are looking at China as a long-term market exercise. |
We tried to get as much input from the public to make this decision as we could. Which I felt like its gonna be something that's gonna affect everyone, its gonna affect everyone in the future. |
We're taking a long-term market perspective with China. |