[As professionals, print buyers need to understand all aspects of the production process: mechanical as well as aesthetic. Because there is no formal accreditation program for buyers in academia, print buyers] need a group like Boston Print Buyers to publicize the print buying, provide education about new technologies, and garner respect for the print buying professional, ... Printing is all about creation. |
[What does this mean for print buyers? In Romano's survey of why buyers select one printer over another, buyers most often are purchasing time - they need to have their jobs delivered on schedule and will use the vendor who can do it. Today's print buyers are looking for] instant everything - quotes, contact, status reports, proofs, repeat jobs, preflighting, job submission, and hand holding, ... a printer who makes the buying experience pleasurable. |
Converting and packaging are natural markets for commercial printers, |
I think were going to see a tidal wave of this kind of reuse of material. |
I've been teaching for 14 years and I've been on a bunch of field trips, but this, bar none, was the best. The biggest pleasure I got was seeing the kids catch fish. Even the most timid and shy kids were exuberant by the end of the day. It was marvelous. |
It's a combination of print and digital. They will coexist for a long time. |
There's no other place they can generate cash real fast except for printing. In the short term, they have phenomenal advantages in the marketplace. |
When I first heard about it, I said, 'I'll believe it when I see it,' ... That was my knee-jerk reaction. I was hoping it would happen, but let's see it happen. |