We think it would take a rapid acceleration in economic growth and/or sharp capacity reduction, both of which appear unlikely. |
We think the damage to the (Ford) brand has already been done. |
We were surprised that GM said that it does not plan to reduce permanently assembly capacity in North America to reflect the Olds phase-out, ... GM's restructuring, especially its discontinuance of the Olds brand, is undeniably a step in the right direction. However, the costs of these actions are much more visible than their ongoing benefits right now. We anxiously await follow-up actions. |
We were surprised that GM said that it does not plan to reduce permanently assembly capacity in North America to reflect the Olds phase-out. GM's restructuring, especially its discontinuance of the Olds brand, is undeniably a step in the right direction. However, the costs of these actions are much more visible than their ongoing benefits right now. We anxiously await follow-up actions. |
which is a tough number to justify without tangible results. |
While price-cutting has sustained the [sales rate] at the expense of margins, eventually either the [automakers'] capacity to support the market will diminish, and/or consumer demand will contract on its own as it has in other cycles, |
While price-cutting has sustained the [sales rate] at the expense of margins, eventually either the [automakers'] capacity to support the market will diminish, and/or consumer demand will contract on its own, as it has in other cycles, |
While price-cutting has sustained the [sales rate] at the expense of margins, eventually either the [automakers'] capacity to support the market will diminish, and/or consumer demand will contract on its own, as it has in other cycles. |