This can be a potential shot in the arm for not only Lions Gate, but other independent studios that just have not been able to reach the movie consumer in ways that they would expect. |
This is not a test for us. This is a firm commitment for us to expand the brand into the movies. |
We are honored to be working with Herbie Hancock and the unprecedented array of talented artists he has assembled to create this truly special event album. Following the success of Ray Charles' Genius Loves Company, Possibilities reflects our ongoing commitment to working with innovative artists and labels to create unique projects which we believe our customers will embrace. |
We are very protective of what we consider sacred and that is the coffee experience, and the only way that we are going to build this business is in a way that's integrated as part of that experience and adds value to that experience. |
We can provide the studios with a very unique opportunity to reach moviegoers in a way they currently don't have and frankly is going to help with better box office performance for their films. |
We felt this was an exciting project and a perfect fit for what we're trying to provide to our customers, |
We fully intend to find the right book to launch that part of our strategy. |
We have always admired the enormous talents of Herbie Hancock, ... When Jack Rovner and I first learned that we might be able to work with Herbie, we immediately jumped at the opportunity. And for the relationship to begin with a project as exciting as Possibilities is more than we could have hoped for. There are very few artists whose contribution to music has been as substantial and original as Herbie Hancock's. It is a great privilege to be undertaking this project with him. |
We have one shot to get this right. This has been on our road map from the very beginning, but we have taken the time to make sure that we have found the right film and the right partner. |
We needed to get the permission of our customers to go beyond coffee, and we feel that we got that permission with Ray. |
We were able to convince both Dylan?s management and Sony BMG that this was a perfect project for us. . . . We think (they?ve) done a terrific job of doing a total Bob Dylan promotion. It will be a win-win for everybody involved. |
We were able to convince both Dylan's management and Sony BMG that this was a perfect project for us. . . . We think (they've) done a terrific job of doing a total Bob Dylan promotion. It will be a win-win for everybody involved. |
We will look at each project they submit and discuss what makes sense at that time. |
We're here for those 33 million customers a week worldwide that make up a huge part of the disenfranchised customer base, who don't even know where to buy the music if they hear it. But our customers are not going to walk into their favorite Starbucks store and feel as if it's been converted into a music store. |
What I feel the studios will realize is that we are going to provide them with a very tasteful and elegant way to promote their films in our stores. We are building awareness in a way that we feel will be a very effective model for the studios. |