When you're watching most live events on TV today, everything's packaged between commercials. Everything's fit into a nice tight package. Consumer viewing, though, is not precise in its calendar. With streaming, in terms of start and finish you can let things happen as they happen. Something can be four minutes, something can be three hours; it doesn't have to be in half-hour segments. When it's live, we don't have to overproduce it. There's a charm associated with viewing live events and the possibility of the talent making mistakes.
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