Maybe you don't steal a base, maybe you have a better chance of going first-to-third on a single. Just as importantly, maybe a bigger lead lets you break up a double play, keep an inning alive. |
Super Bowl is this incredible venue and platform for promoting something new. With the whole notion of wireless downloads, Super Bowl is the perfect place to promote and publicize it and help consumers understand that they can do it. |
That's an incredibly important segment for us. They are heavy users of wireless services and data services, particularly mail and ultimately things that we are promoting -- like music downloads and live TV. |
The stakes are very high, but we feel very confident about the creative work. We're excited about what we've seen so far. |
There are bases there to be taken. And Jeremy is a guy who should have more steals than he does. |
They called me at 9:30 on a Friday night and wanted to know if I could be there the next morning. I told them after 20 years of waiting that I would. |
Whatever emotions he has, he made that second to winning the game for the Chargers. We knew what was at stake. It was good to win one for the coach. |
When he came here, he didn't have a good idea about what he needed to do. We're working with him on getting leads, reading pitchers and getting jumps. There really is no reason he can't be a base-stealing threat. He just has to learn, and he's making progress. |
While the Super Bowl is one of the most watched events on television and people pay particular attention to the advertising itself, you can extend your brand messaging by delivering your commercials in other formats. By offering our commercials and others exclusively on Sprint TV, we hope to once again position the wireless device as the 'third screen' for entertainment, news and information. |