The consumer is looking for a story if you can sell a story to the consumer. Every single product you can get out the door that has the name Maine attached to it is an advantage. |
We face a lot of the same marketing problems you do because we both sell seasonal products. There are many thousands of Maine families that support local farmers and they could support local fishermen. |
You have to set a price where you can make a living and then build a market that will support your price. To get market, you have to produce what the market needs. |