But If you don't have the programming to back it up, it doesn't do much for you. |
NBC is working on filling holes instead of making a schedule that can maintain itself over the years. Martha Stewart will breathe new life into 'The Apprentice' franchise but it's not something that you can count on year after year. |
Thursday night has always been the NBC staple and what's so weird is that even though last year it didn't do well, they returned that entire lineup intact. That perplexed a lot of people. |