19 ordspråk av Scott Hettrick

Scott Hettrick

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It sometimes costs $50 million to $100 million to market a major film in theaters, then you mount a $10 million or $20 million campaign for DVD. They could save tens of millions of dollars per movie.

Star Wars DVDs are never the biggest sellers of the year and never break any records,

There's no way to know based on that release how it stacks up against anything, which is I'm sure why they put it out the way they did and refuse to break out any numbers for DVD versus videogame, or U.S. Sales versus selected international territories, ... That leaves no possible way to create an apples-to-apples comparison.

'Seinfeld' still hasn't come out at all on DVD. The final M*A*S*H (the best rated television show of all time) still isn't out. They've only gotten up to season four,

These DVDs will provide an enormous archive and resource for anyone who wants to be in this business to study [Carson's] craft, ... These will rank among the great classics.

They (people) suddenly have their interest piqued in Johnny Carson. Clearly, the first week is pretty strong. Then it drops off pretty quickly.

These DVDs will provide an enormous archive and resource for anyone who wants to be in this business to study [Carson's] craft. These will rank among the great classics.

The prime motivator for studios to launch a next-generation high-def home-video format is to build pricing levels back up.

The movie got great reviews, then it got six nominations. That drove DVD sales through the roof, and it landed the big award (best actor for Foxx). That was really the perfect storm for Ray .

Their biggest threat is glut of product, when suddenly parents and kids have too many animated film products available to them,

The timing is such that Universal is certain 'Ray' is going to get some nominations,

It probably almost for sure will top its U.S. box office. It'll probably be closer to $400 million by the time it's done. Even if retailers are discounting it as a way to bring in customers, Disney isn't discounting the wholesale price.

We won't see this level of growth continue too long, but we'll stay above double-digit growth for the foreseeable future.

It's the same scenario when people replaced their vinyl with CDs -- people want the better version of their favorites.

There is a flood of television series hitting the market,

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