And we went to their work sites to confirm what they told us in the survey. We took engineering-grade measurements of the loads hauled, the roads traveled and the conditions encountered, all to ensure we would deliver a truck capable of 200,000 miles of use. |
Dodge engineers translated duty cycles into vehicle design. The upshot is such decisions as using the highest-strength steel available for the frame and an E-coating [electronic] process to finish the frame. It's very heat-resistant — you won't find the frame coating of these trucks melting on the ground. |
Down the road the key for us will be to keep reviewing our vehicle portfolio and those of our competitors and staying aware of our customers' needs. We are looking at the opportunities. Dodge is here to stay and grow [in the commercial marketplace]. |