...it was just not a good thing. |
Finding new ways, more clever ways to interrupt people doesn't work, |
Give up control and give it away, ... The more you give your idea away, the more your company is going to be worth. |
If a lens makes a penny or a nickel or a dime a day, it doesn't seem like much until there's a million of them. |
No offense intended...Most people online are gorillas. When a gorilla walks into an experiment, what they say is 'What do I do now? Where's the banana?' |
Selling to people who actually want to hear from you is more effective than interrupting strangers who don't, |
The most popular TV show in America is a game show, ... People have been playing our games for years and are playing more and more games. The relationship they build is similar to a magazine that has a subscription base or a newspaper with home delivery customers. |
to click on a link or buy online. |
We've had people who were yoga instructors. ... We have a former marine, and we have everything in between, |
What Wonder understood, that Otto did not, is that if your idea spreads, you win, |
Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse, |