[The wide-ranging consumption of music] has really shown how important music is in people's lives. [Music] really has become the content of choice. If I were a cable operator, I'd be digging for new music services. |
At the time it was making all these crazy short bits of entertainment, the things that ran between videos. They were just these wildly creative labs for people who had gone to art and film school. There were no rules and there were no clients; it was a really free and exciting environment. |
Every year we have to outdo ourselves and this year is no exception. |
I came here when Judy was president, and that was definitely one of the things that kept me there. It was inspiring and motivating. . . . She was very who she was, and that sort of makes you comfortable being who you are. And know that you can succeed. |
In order to continue strengthening our connection to young people in today's digital age, it became clear that we needed to adapt our organizational structure in the same way we have always adapted our programming to meet our audiences' ever-changing tastes. |
The cable industry is friendly to women, probably I would assume because in its infancy it paid less and jobs were plentiful. And that I think attracted more women to it. Throughout this whole organization, not just MTV, but Viacom, there's a lot of women in charge. |
The show is all about wall-to-wall music. |
The timing is right for young Latinos to have their own channel. |
We are really looking to showcase the music, culture and people from every borough of this amazing city on TV, online, broadband and wireless to fans around the globe. |
We don't make the videos here, we program them. So sometimes when you watch the videos you're like, 'Wow, that's really great and strong, and other times . . . |
We entertain them every day and never talk down to them. It also gives us the opportunity to discuss important issues with them. |
We were developing it into a full-fledged show for MTV and needed to figure out how to make a half-hour animated cartoon. I was able to use my experience as a production manager, learn something new about animation, and move into the creative side of the business from that. |
We're always looking to inject excitement and energy into the show and Miami has a lot to offer. As far as celebrities, Miami is becoming a destination. |
We're having lots of conversations. |
What Diddy brings to the show, obviously, is a recognized brand name. He's also one of the best party-givers of his generation. |