Any communication or marketing professional needs cross-cultural research and communication skills to be able to succeed in the future. |
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Marketing is what you do when your product is no good |
Marketing is what you do when your product is no good |
George Soros (1930-) |
George Soros (1930-) |
No great marketing decisions have ever been made on quantitative data |
Their marketing strategy had to be changed to the young people. That's who buys the beer. |
There is more similarity in the marketing challenge of selling a precious painting by Degas and a frosted mug of root beer than you ever thought possible. |
Using "power copy" is the key to an effective digital communication. If your readers don't relate your words with your brand you don't stand a chance |
We're obviously going to spend a lot in marketing because we think the product sells itself. |
We're obviously going to spend a lot in marketing because we think the product sells itself. |