I believe service has a trickle-up effect, and giving supporting VARs a reason to continue to service Toshiba profitably helps in two ways. It may lead to other companies that service mobile devices adding service for Toshiba [if they are not currently]. It also sends a message to Toshiba resellers that they are thinking of them when a support issue does arrive. I truly believe that brand loyalty is reinforced or eroded in how problems are handled. |
I can say from the time I was here I took care of my patients and I did my job. There are people in here who care. |
I feel for them. A lot of us took care of these people. |
There is this image that we are constantly challenging. That if you're not an older white person coming to see Steve [Lawrence] and Eydie [Gorme], then the Kravis is not for you. |